10 Factors Why Social Media is Important

10 Factors Why Social Media is Important

The world is continuing to embrace social media and it just keeps growing on a daily basis.  Facebook has nearly 50% of all the world’s internet users as active users. The visual web is driving the rise of Pinterest and Tumblr with growth rates of 88% and 74% respectively over the last 12 months. Twitter and LinkedIn though are still rapid risers with growth rates around 40%. Google+ has very large numbers on visits per month at 1,203 million.

So with all this active growing participation, what is the purpose of social media and why is it important for you and your business?

  1. Attract ideal clients, customers or partners
  2. Showcase your brand, purpose and vision
  3. Get real-time feedback
  4. Share your platform, ideas and content
  5. Provide “social proof” (great for media, speaking, etc)
  6. Start a movement or build a community
  7. Boost your credibility in a niche
  8. Connect with thought leaders and influencers
  9. Launch a LIVE stream, contest, sweepstakes or marketing campaign
  10. Drive traffic to your website (#1 purpose)

Let me know what your favorite reason is for using social media and on which platform and why in the comments below!
Is there anything you would like to know more about?

Look forward to hearing from you!



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